Are you searching shopping websites and store aisles this holiday season, captive to that frenzied, loving and exasperated hunt for perfect holiday gifts, here’s a little gift, of sorts, from researchers who study gift giving and receiving: Think gift card.
Because the less specific the gift, the more it will be appreciated.
You shudder, you recoil. But the sad truth is that while gift cards constitute a minority of holiday gifts, according to the National Retail Federation, they have been the most popular gift request since 2007.
ASHinGLASS will be offering a special Remembrance gift card for the holidays.